British Cinemas and their Audiences

Source: J.P. Mayer, British Cinemas and their Audiences: Sociological Studies (London: Dennis Dobson, 1948), pp. 60 -61

Text: AGE: 37 SEX: F. OCCUPATION: Housewife NATIONALITY: British

Films have been my hobby for years, I’m now 37.

The first film I can remember clearly was one of which the comedian Pimple made as a Scotch Soldier leading others, I know it was very funny to me at the time. We used to pay a 1d. Saturday afternoons and as we came out we were given a bag of sweets.

Then a few years after, I can remember Jack Mulhall in light comedian roles in which he was perfect, I still catch glances of him in small parts now at the movies. Then I was in the flapper age when Rudolph Valintino [sic] was the hero, and when his picture was on The Shiek [sic]. I know we girls had to stand to get in and we were saying ‘Isn’t he marvellous’, ‘I wish I was Agnes Ayers’ [sic]. I bought every photo I could possibly get of him, and my bedroom was surrounded with him, so you see there were pin-up-boys in those times too.

Even now when I see old pictures of him in your magazine I still get a little romantic feeling, silly isn’t it how a picture does effect [sic] you of anyone.

His picture The Four Horsemen was one of his greatest, but when I went to see that, it was dark when I came out and being young, I was terrified all the way home. ‘The Horsemen* were following me all the way. I ran as hard as I could. I think the silent pictures effected [sic] people more than the talkies, as I think hearing them talk makes it less creepy. I know ‘Lon Chaneys’ always upset me.

Sometimes I wish they would show one of the old silent ones occasionly as I’m sure the children of today don’t realize the wonder of the film worlds [sic] progress through the years, I still go very often to the pictures in fact I’d like to go more often. I like to go on my own and get carried away by the acting especially when it is an actor you have a little warm spot for, for I’m sure youngsters aren’t the only ones who go because they like the ways and actions and little mannerisms of their favourite actors.

I like Ralph Bellamy because he reminds me of someone years ago.

Comments: J.P. (Jacob Peter) Mayer was a German sociologist at the London School of Economics. His British Cinemas and their Audiences collates motion picture autobiographies submitted through competitions in Picturegoer magazine. This contribution comes from the section ‘Films and the Pattern of Life’. Contributors were asked to trace the history of their interest in films, the influence films had on them (including if they were ever frightened by films), what they imitated from films, if films made them more receptive to love-making, if films made them want to travel or to be dissatisfied with their way of life or neighbourhood, and if films gave them vocational ambitions. The Sheik (USA 1921) starred Agnes Ayres and Rudolph Valentino, who also starred in The Four Horsemen of the Apocalypse (USA 1921). ‘Pimple’ was a character played by British comedian Fred Evans. The film referred to is probably Pimple in the Kilties (UK 1915)

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