Tag: Children

The Nickelodeons: The Poor Man’s Elementary Course in the Drama

Source: Joseph Medill Patterson, ‘The Nickelodeons: The Poor Man’s Elementary Course in the Drama’ The Saturday Evening Post, 23 November 1907, pp. 10-11, 38.

Text: Three years ago there was not a nickelodeon, or, five-cent theatre devoted to moving-picture shows, in America. To-day there are between four and five thousand running and solvent, and the number is still increasing rapidly. This is the boom time in the moving-picture business. Everybody is making money- manufacturers, renters, jobbers, exhibitors. Overproduction looms up as a certainty of the near future; but now, as one press-agent said enthusiastically, “this line is a Klondike.”

The nickelodeon in tapping an entirely new stratum of people, is developing into theatregoers a section of population that formerly knew and cared little about the drama as a fact in life. That is why “this line is a Klondike” just at present.

Incredible as it may seem, over two million people on the average attend the nickelodeons every day of the year, and a third of these are children.

Let us prove up this estimate. The agent for the biggest firm of film renters in the country told me that the average expense of running a nickelodeon was from $175 to $200 a week, divided as follows:

Wage of manager $25
Wage of Operator 20
Wage of doorman 15
Wage of porter or musician 12
Rent of film (two reels changed twice a week) 50
Rent of projecting machine 10
Rent of building 40
Music, printing, “campaign contributions,” etc. 18
Total $190

Merely to meet expenses then, the average nickelodeon must have a weekly attendance of 4000. This gives all the nickelodeons 16,000,000 a week, or over 2,000,000 a day. Two million people a day are needed before profits can begin, and the two million are forthcoming. It is a big thing, this new enterprise.

The nickelodeon is usually a tiny theatre, containing 199 seats, giving from twelve to eighteen performances a day, seven days a week. Its walls are painted red. The seats are ordinary kitchen chairs, not fastened. The only break in the red color scheme is made by half a dozen signs, in black and white, NO SMOKING, HATS OFF and sometimes, but not always, STAY AS LONG AS YOU LIKE.

The spectatorium is one story high, twenty-five feet wide and about seventy feet deep. Last year or the year before it was probably a second-hand clothiers, a pawnshop or cigar store. Now, the counter has been ripped out, there is a ticket-seller’s booth where the show-window was, an automatic musical barker somewhere up in the air thunders its noise down on the passersby, and the little store has been converted into a theatrelet. Not a theatre, mind you, for theatres must take out theatrical licenses at $500 a year. Theatres seat two hundred or more people. Nickelodeons seat 199, and take out amusement licenses. This is the general rule.

But sometimes nickelodeon proprietors in favorable locations take out theatrical licenses and put in 800 or 1000 seats. In Philadelphia, there is, perhaps, the largest nickelodeon in America. It is said to pay not only the theatrical license, but also $30,000 a year ground rent and a handsome profit.

To-day there is cutthroat competition between the little nickelodeon owners, and they are beginning to compete each other out of existence. Already consolidation has set in. Film-renting firms are quietly beginning to pick up, here and there, a few nickelodeons of their own; presumably they will make better rates and give prompter service to their own theatrelets than to those belonging to outsiders. The tendency is early toward fewer, bigger, cleaner five-cent theatres and more expensive shows. Hard as this may be on the little showman who is forced out, it is good for the public, who will, in consequence, get more for their money.

Who the Patrons Are

The character of the attendance varies with the locality, but, whatever the locality, children make up about thirty-three per cent. of the crowds. For some reason, young women from sixteen to thirty years old are rarely in evidence, but many middle-aged and old women are steady patrons, who never, when a new film is to be shown, miss the opening.

In cosmopolitan city districts the foreigners attend in larger proportion than the English speakers. This is doubtless because the foreigners, shut out as they are by their alien tongues from much of the life about them can yet perfectly understand the pantomime of the moving pictures.

As might be expected, the Latin races patronize the shows more consistently than Jews, Irish or Americans. Sailors of all races are devotees.

Most of the shows have musical accompaniments. The enterprising manager usually engages a human pianist with instructions to play Eliza-crossing-the-ice when the scene is shuddery, and fast ragtime in a comic kid chase. Where there is little competition, however, the manager merely presses the button and starts the automatic going, which is as apt as not to bellow out, I’d Rather Two-Step Than Waltz, Bill, just as the angel rises from the brave little hero-cripple’s corpse.

The moving pictures were used as chasers in vaudeville houses for several years before the advent of the nickelodeon. The cinemetograph or vitagraph or biograph or kinetoscope (there are seventy-odd names for the same machine) was invented in 1888-1889. Mr. Edison is said to have contributed most toward it, though several other inventors claim part of the credit.

The first very successful pictures were those of the Corbett-Fitzsimmons fight at Carson City, Nevada, in 1897. These films were shown all over the country to immense crowds and an enormous sum of money was made by the exhibitors.

The Jeffries-Sharkey fight of twenty-five rounds at Coney Island, in November, 1899, was another popular success. The contest being at night, artificial light was necessary, and 500 arc lamps were placed above the ring. Four cameras were used. While one was snapping the fighters, a second was being focused at them, a third was being reloaded, and a fourth was held in reserve in case of breakdown. Over seven miles of film were exposed, and 198,000 pictures, each 2 by 3 inches, were taken. This fight was taken at the rate of thirty pictures to the second.

The 500 arc lamps above the ring generated a temperature of about 115 degrees for the gladiators to fight in. When the event was concluded, Mr. Jeffries was overheard to remark that for no amount of money would he ever again in his life fight in such heat, pictures or no pictures. And he never has.

Since that mighty fight, manufacturers have learned a good deal about cheapening their process. Pictures instead of being 2 by 3 inches are now 5/8 by 1 1/8 inches, and are taken sixteen instead of thirty to the second, for the illusion to the eye of continuous motion is as perfect at one rate as the other.

By means of a ratchet each separate picture is made to pause a twentieth of a second before the magic-lantern lens, throwing an enlargement to life size upon the screen. Then, while the revolving shutter obscures the lens, one picture is dropped and another substituted, to make in turn its twentieth of a second display.

The films are, as a rule, exhibited at the rate at which they are taken, though chase scenes are usually thrown faster, and horse races, fire-engines and hot-moving automobiles slower, than the life-speed.

How the Drama Is Made

Within the past year an automatic process to color films has been discovered by a French firm. The pigments are applied by means of a four-color machine stencil. Beyond this bare fact the process remains a secret of the inventors. The stencil must do its work with extraordinary accuracy, for any minute error in the application of color to outline made upon the 5/8 by 1 1/8 inches print is magnified 200 times when thrown upon the screen by the magnifying lens. The remarkable thing about this automatic colorer is that it applies the pigment in slightly different outline to each successive print of a film 700 feet long. Colored films sell for about fifty per cent. more than black and whites. Tinted films – browns, blues, oranges, violets, greens and so forth – are made by washing, and sell at but one per cent. over the straight price.

The films are obtained in various ways. “Straight” shows, where the interest depends on the dramatist’s imagination and the setting, are merely playlets acted out before the rapid-fire camera. Each manufacturing firm owns a studio with property-room, dressing rooms and a completely-equipped stage. The actors are experienced professionals of just below the first rank, who are content to make from $18 to $25 a week. In France a class of moving-picture specialists has grown up who work only for the cameras, but in this country most of the artists who play in the film studios in the daytime play also behind the footlights at night.

The studio manager orders rehearsals continued until his people have their parts “face-perfect,” then he gives the word, the lens is focused, the cast works rapidly for twenty minutes while the long strip of celluloid whirs through the camera, and the performance is preserved in living, dynamic embalmment (if the phrase may be permitted) for decades to come.

Eccentric scenes, such as a chalk marking the outlines of a coat upon a piece of cloth, the scissors cutting to the lines, the needle sewing, all automatically without human help, often require a week to take. The process is ingenious. First the scissors and chalk are laid upon the edge of the cloth. The picture is taken. The camera is stopped, the scissors are moved a quarter of an inch into the cloth, the chalk is drawn a quarter of an inch over the cloth. The camera is opened again and another picture is taken showing the quarter-inch cut and quarter-inch mark. The camera is closed, another quarter inch is cut and chalked; another exposure is made. When these pictures so slowly obtained we run off rapidly, the illusion of fast self-action on the part of the scissors, chalk and needle is produced.

Sometimes in a nickelodeon you can see on the screen a building completely wrecked in five minutes. Such a film was obtained by focusing a camera at the building, and taking every salient move of the wreckers for the space, perhaps, of a fortnight. When these separate prints, obtained at varying intervals, some of them perhaps a whole day apart, are run together continuously, the appearance is of a mighty stone building being pulled to pieces like a house of blocks.

Such eccentric pictures were in high demand a couple of years ago, but now the straight-story show is running them out. The plots are improving every year in dramatic technique. Manufacturing firms pay from $5 to $25 for good stories suitable for film presentation, and it is astonishes how many sound dramatic ideas are submitted by people of insufficient education to render their thoughts into English suitable for the legitimate stage.

The moving-picture actors are becoming excellent pantomimists, which is natural, for they cannot rely on the playwright’s lines to make their meanings. I remember particularly a performance I saw near Spring Street on the Bowery, where the pantomime seemed to me in nowise inferior to that of Mademoiselle Pilar-Morin, the French pantomimist.

The nickelodeon spectators readily distinguish between good and bad acting, though they do not mark their pleasure or displeasure audibly, except very rarely, in a comedy scenes by a suppressed giggle. During the excellent show of which I have spoken, the men, woman and children maintained steady stare of fascination at the changing figures on the scene, and toward the climax, when forgiveness was cruelly denied, lips were parted and eyes filled with tears. It was as much a tribute to the actors as the loudest bravos ever shouted in the Metropolitan Opera House.

To-day a consistent plot is demanded. There must be, as in the drama, exposition, development, climax and denouement. The most popular films run from fifteen to twenty minutes and are from five hundred to eight hundred feet long. One studio manager said: “The people want a story. We run to comics generally; they seem to take best. So-and-so, however, lean more to melodrama. When we started we used to give just flashes- an engine chasing to a fire, a base-runner sliding home, a charge of cavalry. Now, for instance, if we want to work in a horse race it has to be as a scene in the life of the jockey, who is the hero of the piece – we’ve got to give them a story; they won’t take anything else – a story with plenty of action. You can’t show large conversation, you know, on the screen. More story, larger story, better story with plenty of action- that is our tendency.”

………

Civilization, all through the history of mankind, has been chiefly the property of the upper classes, but during the past century civilization has been permeating steadily downward. The leaders of this democratic movement have been general education, universal suffrage, cheap periodicals and cheap travel. To-day the moving-picture machine cannot be overlooked as an effective protagonist of democracy. For through it the drama, always a big fact in the lives of the people at the top, is now becoming a big fact in the lives of the people at the bottom. Two million of them a day have so found a new interest in life.

The prosperous Westerners, who take their week or fortnight, fall and spring, in New York, pay two dollars and a half for a seat at a problem play, a melodrama, a comedy or a show-girl show in a Broadway theatre. The stokers who have driven the Deutschland or the Lusitania from Europe pay five cents for a seat at a problem play, a melodrama, a comedy or a show-girl show in a Bowery nickelodeon. What in the difference?

The stokers, sitting on the hard, wooden chairs of the nickelodeon, experience the same emotional flux and counter-flux (more intense is their experience, for they are not as blase) as the prosperous Westerners in their red plush orchestra chairs, uptown.

The sentient life of the half-civilized beings at the bottom has been enlarged and altered, by the introduction of the dramatic motif, to resemble more closely the sentient life of the civilized beings at the top.

Take an analogous case. Is aimless travel “beneficial” or not? It is amusing, certainly; and, therefore, the aristocrats who could afford it have always traveled aimlessly. But now, says the Democratic Movement, the grand tour shall no longer be restricted to the aristocracy. Jump on the rural trolley-car, Mr. Workingman, and make a grand tour yourself. Don’t care, Mr. Workingman, whether it is “beneficial” or not. Do it because it is amusing; just as the aristocrats do.

The film makers cover the whole gamut of dramatic attractions. The extremes in the film world are as far apart as the extremes in the theatrical world- as far apart, let us say, as The Master Builder and The Gay White Way.

If you look up the moving-picture advertisements in any vaudeville trade paper you cannot help being struck with this fact. For instance, in a current number, one firm offers the following variety of attractions:

Romany’s Revenge (very dramatic) 300 feet
Johnny’s Run (comic kid chase) 300 ”
Roof to Cellar (absorbing comedy) 782 ”
Wizard’s World (fantastic comedy) 350 ”
Sailor’s Return (highly dramatic) 535 ”
A Mother’s Sin (beautiful, dramatic and moral) 392 ”
Knight Errant (old historical drama) 421 ”
Village Fire Brigade (big laugh) 325 ”
Catch the Kid (a scream) 270 ”
The Coroner’s Mistake (comic ghost story) 430 ”
Fatal Hand (dramatic) 432 “

Another firm advertises in huge type, in the trade papers:

LIFE AND PASSION OF CHRIST
Five Parts, Thirty-nine Pictures, 3114 feet Price, $373.78
Extra for coloring $125.10

The presentation by the picture machine of the Passion Play in this country was undertaken with considerable hesitation. The films had been shown in France to huge crowds, but here, so little were even professional students of American lower-class taste able to gauge it in advance, that the presenters feared the Passion Play might be boycotted, if not, indeed, indeed, in some places, mobbed. On the contrary, it has been the biggest success ever known to the business.

Last year incidents leading up to the murder of Stanford White were shown, succeeded enormously for a very few weeks, then flattened out completely and were withdrawn. Film people are as much at sea about what their crowds will like as the managers in the “legitimate.”

Although the gourdlike growth of the nickelodeon business as a factor in the conscious life of Americans is not yet appreciated, already a good many people are disturbed by what they do know of the thing.

Those who are “interested in the poor” are wondering whether the five-cent theatre is a good influence, and asking themselves gravely whether it should be encouraged or checked (with the help of the police).

Is the theatre a “good” or a “bad” influence? The adjectives don’t fit the case. Neither do they fit the case of the nickelodeon, which is merely the theatre demociatized.

Take the case of the Passion Play, for instance. Is it irreverent to portray the Passion, Crucifixion, Resurrection and Ascension in a vaudeville theatre over a darkened stage where half an hour before a couple of painted, short-skirted girls were doing a “sister-act”? What is the motive which draws crowds poor people to nickelodeons to see the Birth in the Manger flashed magic-lanternwise upon a white cloth? Curiosity? Mere mocking curiosity, perhaps? I cannot answer.

Neither could I say what it is that, every fifth year, draws our plutocrats to Oberammergau, where at the cost, from first to last, of thousands of dollars and days of time, they view a similar spectacle presented in a sunny Bavarian setting.

It is reasonable, however, to believe that the same feelings, whatever they are, which drew our rich to Oberammergau, draw our poor to the nickelodeons. Whether the powerful emotional reactions produced in the spectator by the Passion Play are “beneficial” or not is as far beyond decision as the question whether a man or an oyster is happier. The man is more, feels more, than the oyster. The beholder of the Passion Play is more, feels more, than the non-beholder.

Whether for weal or woe, humanity has ceaselessly striven to complicate life, to diversify and make subtle the emotions, to create and gratify the new and artificial spiritual wants, to know more and feel more both of good and evil, to attain a greater degree of self-consciousness; just as the one fundamental instinct of the youth, which most systems of education have been vainly organized to eradicate, is to find out what the man knows.

In this eternal struggle for more self-consciousness, the moving-picture machine, uncouth instrument though it be, has enlisted itself on especial behalf of the least enlightened, those who are below the reach even of the yellow journals. For although in the prosperous vaudeville houses the machine is but a toy, a “chaser,” in the nickelodeons it is the central, absorbing fact, which strengthens, widens, vivifies subjective life; which teaches living other than living through the senses alone. Already, perhaps, touching him at the psychological moment, it has awakened to his first, groping, necessary discontent the spirit of an artist of the future, who otherwise would have remained mute and motionless.

The nickelodeons are merely an extension course in civilization, teaching both its “badness” and its “goodness.” They have come in obedience to the law of supply and demand; and they will stay as long as the slums stay, for in the slums they are the fittest and must survive.

Comments: Joseph Medill Patterson (1879-1946) was an American journalist and newspaper publisher, founder of the New York Daily News. Nickelodeons (a nickname given in America to the shop-conversions that preceded purpose-built cinemas) came to the interest on general newspapers and magazines in 1907. The illustrations come from the original publication.

Links:
Copy at Hathi Trust
Transcribed copy at The Silent Bookshelf (archived site)

Industrial Town

Source: Charles Forman, Industrial Town: Self Portrait of St Helens in the 1920s (London: Paladin Books, 1979 [orig. pub. 1978]), pp. 120-121

Text: THE JOINER, BORN c. 1905

My brother and I used to get 1½d every Saturday to go to the picture palace. There was one film and lantern slides. It used to be a gymnasium. You climbed on the bars to get a better spec. There was a cinema at the top of Helena House, the Co-op building. It was 1d to go in and ½d for two ounces of toffee. We used to give one of the halfpennies to a friend. He had no money, there were too many of them, seven in the family. If we gave the two halfpennies to him, the three of us could go in. The children’s idol was a fellow called ‘Pimple’ – in the same year as Flora Finch. He was a fellow like a clown. He came on in a series each week – ‘Pimple at the North Pole’. Then there wasn’t enough film to go round all afternoon. The lantern slides used to come on – pictures of plants, flowers and birds, the drawing-room scenes. Sometimes they told a story.

Comments: Charles Forman’s Industrial Town is a collection of eye-witness accounts of life in the Lancashire town of St Helens in 1920s (and earlier, as with this account). ‘Pimple’ was a character played by British comedian Fred Evans, who plays the character in a long series of short films in the 1910s. The film referred to was Lieutenant Pimple’s Dash for the Pole (UK 1914). Flora Finch was a British comic actress popular in American films.

The Child and the Cinema

Source: C.W. Kimmins, ‘The Child and the Cinema’ in The Child’s Attitude to Life; a study of children’s stories (London: Methuen, 1926), pp. 101-102

Text: The moving picture I liked best was a gentleman advertised in a paper for a lady friend, and in a class of young ladies, one read it in the paper and ran out of the room, another also read the article, and also left the room; one by one they all dis appeared and went to the gentleman’s house. When they all came, he did not want every one and he then started to run away. During different pictures it is shown that he runs into woods and hides behind trees, all of them trying to catch him, but not one succeeding. He continues to run up hills, over ragged rocks, sometimes falling over, but always picking himself up and continuing. The women also stumble over many large boulders, but they never seem to mind. It shows him running along a pier, and unable to escape, he dives into the sea, all the women following him. There was quite a band of bobbing heads, all trying to get to him, but as he had a start none succeeded. He swims to land and races across open country, all the others following him. He is then seen climbing on the top of railway carriages with the others behind him. At last tired out he reaches home again, to find that his wife, who had run away, had come back again. The others leave very sorrowful at their disappointment.

Comments: Dr Charles William Kimmins, Chief Inspector under the Education Committee of the London County Council (his son Anthony Kimmins became an actor and film director) supplied evidence to the Cinema Commission Inquiry, instituted by the National Council of Public Morals, whose report on children and cinema was published as The Cinema: Its Present Position and Future Possibilities (1917). He had 6,701 children of different ages from 25 London schools each write an account of ‘the moving picture they liked most of all those they had seen in the cinema’. They had 15 minutes in which to do so, with no preparatory discussion. The 1917 report includes extracts from the children’s accounts, reproduced on this site, but Kimmins included further examples in his 1926 book The Child’s Attitude to Life, from which the above account comes. The unnamed child, aged 10-12, is recalling, in vivid detail, a chase film close in theme to the much-imitated Biograph film Personal (USA 1904), but which would have been a later production.

Links: Copy at Hathi Trust
Kimmins’s evidence to the Cinema Commission Enquiry

Family Life and Work Experience Before 1918

Source: Extract from interview with Mrs Winifred Sturgeon, C707/363/1-6, Thompson, P. and Lummis, T., Family Life and Work Experience Before 1918, 1870-1973 [computer file]. 7th Edition. Colchester, Essex: UK Data Archive [distributor], May 2009. SN: 2000, http://dx.doi.org/10.5255/UKDA-SN-2000-1

Text: A. And then – a great thing in the church was the conversazione, it was a shilling and the ladies – the ladies all at the tables and there was a great – they – they brought their teapots and things. This was a – the conversazione, it was a great thing, I’d go just once.

Q. Did they have any entertainment at that or did you just go for a cup of tea?

A. Yes – oh – there would be singing and that and speechifying at the conversazione. And the Sunday school then, the party – Sunday school party was a cinematograph – a cinema – a magic lantern. It wasnae – a magic lantern, did you ever see a magic lantern? Aye well, it was a magic lantern. And – they would have a set of slides and then they had some comic slides that we knew, we’d see it there every time that they – would see this – this comic, and it was a card thing and they – they could manipulate it that the – the – a chinaman that was dancing or doing something. And you went – and – your – when you came out you got a parkin and an orange and an apple. That – that was your entertainment. That was the entertainment you got for the Sunday school party.

Q. Was that at Christmas?

A. Round about – round about the Christmastirne. But that was all the entertainment you got.

Comments: Mrs Winifred Sturgeon was born in 1885 in Dumfries, the eldest child of a master slater. She is describing what childhood entertainments there were in the 1890s. She was one of 444 people interviewed by Paul Thompson and his team as part of a study of the Edwardian era which resulted in Thompson’s book The Edwardians: The Remaking of British Society (London: Weidenfeld and Nicolson, 1975).

The Social Influence of the Moving Picture

Source: Rev. H.A. Jump, The Social Influence of the Moving Picture (New York: Playground and Recreation of America, 1911), pp. 3-4. Reprinted from The Playground, June 1911; originally given as a talk to the People’s Institute, Cooper Union, March 12, 1911, New York City

Text: Recently I was conversing with a group of Persians who are employed in my city. Desirous of ascertaining how American life had impressed them, I put this question: “What was the most amazing experience that came to you after your arrival in the United States?” One man answered, “the subway,” another replied, “a black woman,” a third confessed that it was “the moving picture.” And I observed by the nodding of heads among other members of the company that they were saying amen to his verdict. Further inquiries brought out the fact that practically every one of these foreigners had the habit of going to moving picture shows. One man declared, “I like them because they make me forget that I am tired.” Another said, “I like them because I learn so much from them without knowing the English language.” Evidently the motion picture looms large in the experience of the immigrant.

A few weeks ago I visited the public library and had a chat with some three dozen children in the Children’s Room. “How many of you visit the moving picture shows?” I asked, and every hand went up. “What kind of pictures do you like best?” was my second inquiry. “I like the sad pictures,” answered one pale-faced little girl. “I like the kind where they get married,” replied a jolly miss. “I like the pictures of American soldiers marching down the street with the flags going on before,” came from a dark skinned lad. I asked him his name. He answered, “Guiseppi Calderoni.” The librarian of the Children’s Room told of a Hebrew boy who had recently inquired for a story called “The Bride of Lammermoor.” When asked where he had ever heard of that story, he replied, “I saw it in a moving picture show” Before he was through patronizing the library he had read every novel of Sir Walter Scott and much other good fiction besides. Evidently the motion picture occupies a large place in the experience of the school child.

College professors sometimes surprise us by their humanity. One of them told me not long ago that he patronized the moving picture show as often as he could find the time to do so. I expressed surprise, and asked him why he followed up the practice. He answered, “I always find something human in moving pictures; they seem to bring me close to the life of humanity.” Evidently there are educated men who are not above enjoying this marvelous invention.

In short, a new form of entertainment for the people has grown up without our realizing its extent. It appeals to all races, all ages, all stages of culture. In fact, it is one of the most democratic things in modern American life, belonging in a class with the voting booth and the trolley car.

Comments: The Reverend H.A. Jump, of the South Congregational Church, New Britain, Connecticut published the text of a talk he gave in New York City on the new phenomenon of the motion picture show, of which the above are the opening paragraphs. It is a markedly more positive assessment of the effect of motion pictures on audiences, especially the young, than was common from similar social guardians at this time. There had been four film adaptations of Walter Scott’s novel The Bride of Lammermoor, some by way of Donizetti’s opera version, by 1911.

Links: Copy at Hathi Trust

All Pals Together

Source: Terry Staples, All Pals Together: The Story of Children’s Cinema (Edinburgh: Edinburgh University Press, 1997), p. 233

Text: Living as kids in rural Wiltshire, we never had a chance to go to a cinema there. But every summer we were packed off to our grandparents in Falkirk, and they sent us to the ABC every Saturday morning. In my memory of what I saw in those years cinema and telly are all mixed up, but I remember the atmosphere of the cinema clearly enough. There seemed to be hundreds and hundreds in the Falkirk ABC, and a lot of excitement and enthusiasm, but I don’t think things were being thrown around. It was lively, but not rowdy. At home in Wiltshire we watched telly on Saturday mornings – Tiswas or Swap Shop – and doing that I felt essentially alone. In Falkirk I was part of a crowd. I’d get dressed for the ABC, but not for the telly. The queuing and the anticipation were much more exciting than just walking across the room to turn on the telly. We bought lollipops or liquorice or toffees at the cinema, or we might have taken our own tablet (a very sweet kind of fudge, peculiar to Scotland). For us, the cinema was full of strangeness, specialness and fun.

Comments: All Pals Together is a history of children’s cinema in the UK. It contains many evocative memoir passages such as this, mostly conducted for the book, though they are uncredited (there is a list of the names of the interviewees given at the front of the book). The unnamed interviewee here was a member of the ABC Minors club, to which many cinemagoing children belonged. Tiswas (ITV, 1974-1982) and Multi-Coloured Swap Shop (BBC, 1976-1982) were two highly popular children’s television programmes shown on Saturday mornings. They are generally seen as having played a major part in bringing about the long tradition of children’s cinema in the UK to an end.

He Sees Wings

Source: Cathleen McCarthy (‘Jeanette’), ‘He Sees Wings’, Peterborough Examiner, 28 February 1928, p. 3

Text: He was a little boy, not more than seven years of age. He was watching along with his brother and another small lad, the picture of ‘Wings’ at the Saturday afternoon matinee at the Opera House. Half the time he was on his feet, that is, in the air scenes. The sentimental episodes left him cold. He sat quietly through them, evincing little interest. “There’s the girl” was his only comment when the lady appeared. And he clung steadfastly to the belief that David and Jack were brothers. That’s why they were such pals, in his opinion.

He knew instantly what would come later on. “Watch the girl,” he said. “She’s going to climb under the car.” She did. “Now they’ll hit the car.” They did, with one of their bombs.

The Germans were “bad guys” and the two heroes of the picture were “good guys.” They were also Canadians, instead of Americans, as the producers intended. “Watch the Canadians win,” he said, every time that the camera depicted a triumphant advance.

“There’s one of the good guys in the wee, white car,” he announced triumphantly. “He’s going to get the bad guy’s balloon. Watch him get it – oh, lady, lady!” (as the flames consumed the big gas bag). He read the sub-titles rapidly. “Weeks pass.” His brother: “What passed?” Little boy (impatiently): “Any weeks.” They all subside, to brighten up again when the planes ‘strafe’ the German trenches.

“Oh boy, look at ’em run! Look at the good guys smash the bad guys. Hurray!” (as the tanks rumble over an energetic machine gun nest). “They’re all Canadians in that tank. It goes that way because they’re all drunk inside. Look at the rest of the Canadians coming along behind the tank so they won’t get killed.”

Later: “Gee, he killed his brother. Look at him yellin’ at the good guy and he can’t hear. Gosh, he killed him. Look at the lady cryin’. That’s their mother. She liked the dead one best.” They quiet down. The killing is all finished and the “good guy” is dead. As far as they care concerned, the picture is over.

Comments: Cathleen McCarthy (1889-198?) was a Canadian journalist and film reviewer who wrote from the Ontario newspaper Peterborough Examiner under the name of Jeanette. Peterborough cinema historian Robert G. Clarke writes about this delightful record of children watching the 1927 First World War movie Wings at Peterborough’s Grand Opera House on his website www.peterboroughmoviehistory.com. I am grateful to him for providing me with a copy of the full article and his OK to reproduce it here.

Links: ‘Watching a Movie at the Grand Opera House, 1928’ (from Robert G. Clarke’s site)

It’s a Long Way from Penny Apples

Source: Bill Cullen, It’s a Long Way from Penny Apples (Cork: Mercier Press, 2001), pp. 155-156

Text: The Rotunda Cinema had a fourpenny entrance fee for the kids. Sixpence for adults. All sitting on wooden benches. And a shilling for a plush individual cushioned swivelled seat in the back. With five plusher rows up in the balcony for two shillings each. Lovers’ Row, the balcony was called. Privacy guaranteed.

When you paid your money at the ticket box you got a two-inch square of light metal with a half-inch circular hole in the centre. The metals were stamped with the price. Four pingin, six pingin, scilling, florin. You went to the usher, who took the metal token and slid it on to a long iron poker which was notched in tens. Held a hundred tokens, the poker did, so the ushers knew how many people were in the picture house. Simple, yes. Foolproof, no.

Wide open to fiddles it was. Sure, a little chiseller’s hand could reach through the glass slit when the cashier’s attention was distracted and grab a handful. The chiseller got into the pictures plus his Da and the pals. And it went further than that. The lads in Smith and Pearson Iron Foundry made the tokens. Some for the Rotunda Cinema order. And some for themselves. But they killed the golden goose.

The usher, Patsy MeCormack, was demented. ‘The bleedin’ picture house is jammed to the rafters. Standing at the back an’ all, they are. We had nine hundred people and Maureen only sold six hundred and twenty tokens.’

The boss arrived. Mister Johnston. Big meeting in the manager’s office. New system brought in. Patsy McCormack was plonked right beside the cashier’s ticket box. When a punter bought tokens, Maureen shouted the order.

‘Two fourpenny and two sixpenny,’ she’d shout, and wait until Patsy echoed the order, as he took the tokens, before serving the next customer.

‘Two two shillings,’ she’d shout. ‘Two of the best in Lovers’ Row,’ Patsy would shout back, pointing the red-faced couple to the staircase. And so the fiddle was silenced. For a while.

Comments: William ‘Bill’ Cullen (1942- ) is an Irish businessman whose memoir of his impoverished Dublin childhood It’s a Long Way from Penny Apples was a best seller. The Rotunda Round Room in Parnell Street, originally built as part of a hospital, had shown films since the 1890s. In 1954 it was renamed the Ambassador Cinema and continued in business until 1999. Triangular or square metal tokens were employed in some cinemas for a while. The writer goes on to describe other cinema fiddles and how they were countered by pre-printed numbered tickets.

The Value of the Cinema

Source: ‘Robin Goodfellow’, ‘The Value of the Cinema’, Cambridge Daily News, 30 August 1919, p. 4

Text: Anyone who doubts the value of the cinema in teaching history and instilling patriotism in the growing generation ought to make a point of seeing the film depicting the life story of Nelson, which was shown at the Playhouse during the early part of the week. No school lesson however interesting, could “grip” the boy or girl in the same way that this wonderful picture did the crowds of youngsters this week. It did one’s heart good to hear them cheer as one after another the outstanding events in the life of the great hero were flashed upon the screen. The schoolchildren of today are evidently taught more about the country’s naval battles than when I went to school, for a little chap sitting behind me the other evening was well up in his facts, and shouted with eagerness at the first mention of any of the engagements, little and big, in which the immortal Nelson took part. He knew his characters well, too, for Napoleon – “Old Bony”, as he irreverently termed him – came in for a full share of hisses whenever he was shown. The young folks were not quite so well acquainted with “the lady in the case” – who was Lady Hamilton? a bright looking schoolboy asked me – but that is as it should be. “Emma’s” part in the story was very cleverly and tactfully handled by the producer. I have only one fault to find with the cinema productions of to-day, and that is the shocking spelling one frequently sees in the introductory lines explaining the pictures. There was nothing wrong with this in respect with the Nelson film, but just before, following some excellent pictures of a daring flight through the Arc de Triomphe, a photo was shown of the “interprid” airman. This is not an isolated instance, by any means. I have noticed it repeatedly in different films. A little more care in this work would vastly improve matters.

Comments: ‘Robin Goodfellow’ (a pseudonym) wrote a column ‘Table Talk’ for the Cambridge Daily News, from which this account derives. The British feature film Nelson (1918) was directed by Maurice Elvey for Master-International Exclusives. The French aviator Charles Godefroy flew through the Arc de Triomphe in Paris on 7 August 1919. My thanks to Lucie Dutton for bringing this piece to my attention.

Links: Copy held at the British Newspaper Archive (subscription site)

Cocks and Bulls in Caracas

Source: Olga Briceño, Cocks and Bulls in Caracas; how we live in Venezuela (Boston: Houghton Mifflin Company, 1945), pp. 126-130

Text: Everyone is curious to know how we amuse ourselves in South America. What, they wonder, do those strange people do for fun? It’s simple enough. We amuse ourselves like anybody else, admitting the while, parenthetically, that the whole world is short on pastime, with popular imagination in this respect the victim of a pernicious anemia.

Our amusements are those of any other country, but with one peculiarity. Others find their fun outside; we find ours mostly within.

First of all, we have the movies. We are devotees of adjectives, superlatives, and dithyrambs. In certain individuals the harmless mania is particularly marked — in mothers speaking of their children, naturally, and in lovers proclaiming their devotion. Impresarios of public entertainment also suffer from it. This surprises no one. ‘You must blow your own horn’ has come to be, with us, a basic premise. As a result, any statement that is highly flavored with adjectives is automatically reduced by half in the mind of the listener. In the case of impresarios, especially of moving pictures, this drastic reduction falls far short of being enough. One should credit no more than half of half of what is claimed, or better, only half of that! The imagination of these good gentlemen is ultra-supercolossal.

No film is ever advertised in terms consistent with its quality. God forbid! If it were, no one would dream of going to it. After the customary discounting, it would appear an abstract minus quantity.

The time-honored grading of films that is regularly employed in the United States is practically unknown to us. It has been taken up to some slight extent in Caracas recently, but no one has bothered to explain the significance of it, and hence it conveys little or nothing. Venezuela is not grade-conscious like the United States. The only grades we know are the grades a student needs for his degree, the grades of fever shown by a thermometer, and the grades of — say, fervor, which no thermometer can show. The business of grading eggs or milk, for example, is not for us. Not yet.

Never is a film advertised merely by name, dates, and actors. Rather:

‘The most stupendous achievement of the Eighth Art. An unforgettable spectacle that will set you quivering with horror, joy, and anger. A veritable gem of modern moving pictures.’

‘The Downhill Donkey,’ let us say, is one such gay production which might be advertised, in fine print and parentheses, as ‘Grade F’ in North America. The announcement of it will fill a whole page in the daily papers, for in Venezuela, as everywhere else, fame is won by advertising, and impresarios spend real fortunes on publicity. Each strives to outdo the others, and their lives are spent in lawless rivalry, with magazines and papers the major beneficiaries. If all exhibitors were to agree to use a stipulated space, less money would be spent, and the result would be the same. But then the periodicals would be the losers, with sad results for us poor journalists.

When the public buys tickets to a movie, it is torn between the exhibitors’ publicity and its own skepticism. There is no telling what to expect. Hence any film is a surprise. Going to the movies is like roulette — you never know just where the ball will drop. Anyone who has been promised a sensation is bound to be surprised when he finds himself bored; if a sensation is not only promised but delivered, that is the biggest surprise of all.

Movies in Venezuela are not shown continuously. The admission fee buys a view of one film, regardless of grade; there is also a newsreel, but then — good night. This is not quite fair; I was forgetting that there is a fifteen-minute intermission too. At possibly its most exciting moment the film is stopped, the lights come on, gradually or with a flash, according to the impresario’s caprice, and boys come down the aisles to sell chocolate.

For many people the intermission is the high moment of the show. Think of it! Fifteen whole minutes in which to talk with friends, to see who has come with whom, to smoke a cigarette — but that must be done outside — to look at the women’s costumes and see how the men are looking. Fifteen minutes in which to emerge from the anonymity of darkness into the realm of light!

The showings at different hours are not equally important. The first is for children. The vespertina, at five o’clock, is for the formally engaged, who come accompanied by mother, aunt, sister, or little brother; that is also the time for well-bred girls of the old school, white, charming, distant, cool of manner. Altagracia prefers the vespertina. The intermediate showing, which begins at seven, is attended by people in mourning who do not wish to be conspicuous, by couples who may be shady or perhaps just not officially engaged as yet, and by families in good standing but reduced circumstances who have neither new clothes to show nor the five bolivares which are the price of the fashionable performances.

The last, at nine o’clock, is for family parties, the world of fashion, marriageable daughters who are not bespoken, night owls, and the generally emancipated, as well as for the wealthy and those supposed to be wealthy, since it is the most expensive. That is the time to display the new gown, the darling hat just received from Paris, the sweetheart, and financial affluence.

Different films are presented at any one day’s performances. The one shown at nine rates a whole page of publicity; from that peak a film descends to the vespertina, with a quarter page, and finally, in complete decadence, to the common grave which is the intermediate or the matinee performance and warrants only a stingy little epitaph of an advertisement that gives nothing but title and time. Vanitas vanitatum! as the disillusioned Preacher said.

In the smaller towns movies are far more enjoyable than in Caracas. Performances are usually presented out-of-doors, and the weather is always mild. Surrounded by low walls, the movie houses have the finest roof imaginable — a tropical sky of magic beauty, with moon, stars, Southern Cross, and all. One night Altagracia and I watched a raging Arctic blizzard with polar bears, ice-bound ships, seals, Eskimos, and all the frozen seasonings, while the heavens above seemed about to drop from the weight of stars, crickets chirped, and the intoxicating odor of magnolias filled the air. Grown blasé by travel, books, and fashion, we savored the incongruity and smiled in superiority, but the general public, farmers, muleteers, cowboys, travelers, Venezuelans all, exposed the virgin purity of their responsive souls to their emotions, and some even suffered a chill. A few dogs which had sneaked in among the seats barked at the polar bears. Several poor children who were watching, on horseback, outside, were excited by the snowstorm and produced a red one of their own with petals from the roses blooming on the wall; their perfumed shower caressed our faces. Suddenly, beside me, a thick but pleasant voice spoke with a countrified accent:

‘Will the young lady please shove over just a little?’

A farmer who had arrived late was looking for a seat. Frequently, in small-town theaters, the seats are only benches. The fellow must have hesitated a long time before venturing to bother us, but weariness at last had overcome timidity. Hat in hand, he waited for us to shove over and then sat down on the very end of the bench. When finally he had forgotten we were there, he gave free rein to his emotions. We watched him suffer, rejoice, worry, and laugh with the various episodes of the film. For him shouting children, barking dogs, the cries of vendors, stars, scents, had all ceased to exist.

Meanwhile, squeezed into her seat, Altagracia was grumbling about democracy and the absurd idea of rubbing elbows with anyone who came along. But all at once she stopped complaining and began to smile quietly. Her eyes had fallen on a pair of lovers, a half-breed muleteer and a dark-eyed country girl. They were holding hands in silence, and in their faces were reflected the beauty of the starlit night and all the fondness in the world. Southern Cross, rose petals, and magnolias seemed quite in keeping with that idyll unfolding on the bench of a country movie.

Comments: Olga Briceño (1925-1977) was a Venezuelan journalist, travel writer, novelist, lecturer and diplomat, who mostly wrote in Spanish. She was cultural attaché for her country in Cuba and the USA, and co-owner with her husband, Dr. Francis Threadgill, of the Washington modern art Gres Gallery, 1958-62. Her charming book Cocks and Bulls in Caracas, describing family life in her native land, was published in English in America.

Links: Copy at Hathi Trust