A Sociology of the Cinema

Source: Emilie Altenloh, Zur Soziologie des Kino: Die Kino-Unternehmung und die Sozialen Schichten Ihrer Besucher, translated in part (by Kathleen Cross) as ‘A Sociology of the Cinema: the Audience’, Screen, vol. 42 no. 3, Autumn 2001, p.267

Text: Do you go to the theatre, public lectures, concerts, variety shows?
I go to almost everything. On Mondays I go to the cinema, Tuesday I stay at home, Wednesday I go to the theatre. Fridays I have gymnastics at 9.30 pm and Sundays I go walking in the woods with my girlfriend from next-door.

What do you enjoy best?
I particularly enjoy Mozart’s music, Richard Wagner’s dramas and Schiller’s dramas in the court theatre and national theatre on Sundays.

Do you go to the cinema? How often? On your own or with others?
Cinema now and then, but not on my own.

When do you usually go to the cinema (day of week, time of day)?
On weekdays between 8 30 and 11 pm.

What kinds of film do you like best?
Love dramas, stones about trappers and Red Indians, current news from around the world and films about aviation and airship travel.

What have been your favourites?
Das Leben im Paradies/Life in Paradise, Fremde Schuld/Strange Guilt, Die keusche Susanna/Chaste Susanna and Moderne Eva/Modern Eve, all four-acters.

Which cinema do you like best? Why?
The Saalbau, it’s dark, with a nice programme.

Comments: Emilie-Kiep Altenloh (1888-1985) was a German politician and economist with strong social welfare interests. Over 1912/13 she conducted a study of cinemagoers in Mannheim, Germany, part of which involved a questionnaire sent to 2,400 cinemagoers in Mannheim asking about their gender, age, social standing, marital status, employment, religious persuasion, politics and filmgoing habits. Altenhoh’s methodology and conclusions continue to be of great interest to cinema historians. Her published study is in two parts, covering production and audiences. It reproduces little from the completed questionnaires: this submission from a fifteen-year-old machine-fitter is an exception. The favourite films mentioned appear to be, in order: unknown, Um fremde Schuld – Eine Episode aus dem Leben (Germany 1912), Die keusche Susanna (Germany 1911 – a one-reel synchronised sound film of the Jean Gilbert operetta, not a four-part film), and unknown, but presumably derived from the 1912 operetta Die moderne Eva by Victor Holländer and Jean Gilbert.

Links: Complete German text
English translation of Audiences section

A Sociology of the Cinema

Source: Emilie Altenloh, Zur Soziologie des Kino: Die Kino-Unternehmung und die Sozialen Schichten Ihrer Besucher, translated in part (by Kathleen Cross) as ‘A Sociology of the Cinema: the Audience’, Screen, vol. 42 no. 3, Autumn 2001, p.267

Text: Do you go to the theatre, public lectures, concerts, variety shows?
I go to almost everything. On Mondays I go to the cinema, Tuesday I stay at home, Wednesday I go to the theatre. Fridays I have gymnastics at 9.30 pm and Sundays I go walking in the woods with my girlfriend from next-door.

What do you enjoy best?
I particularly enjoy Mozart’s music, Richard Wagner’s dramas and Schiller’s dramas in the court theatre and national theatre on Sundays.

Do you go to the cinema? How often? On your own or with others?
Cinema now and then, but not on my own.

When do you usually go to the cinema (day of week, time of day)?
On weekdays between 8 30 and 11 pm.

What kinds of film do you like best?
Love dramas, stones about trappers and Red Indians, current news from around the world and films about aviation and airship travel.

What have been your favourites?
Das Leben im Paradies/Life in Paradise, Fremde Schuld/Strange Guilt, Die keusche Susanna/Chaste Susanna and Moderne Eva/Modern Eve, all four-acters.

Which cinema do you like best? Why?
The Saalbau, it’s dark, with a nice programme.

Comments: Emilie-Kiep Altenloh (1888-1985) was a German politician and economist with strong social welfare interests. Over 1912/13 she conducted a study of cinemagoers in Mannheim, Germany, part of which involved a questionnaire sent to 2,400 cinemagoers in Mannheim asking about their gender, age, social standing, marital status, employment, religious persuasion, politics and filmgoing habits. Altenhoh’s methodology and conclusions continue to be of great interest to cinema historians. Her published study is in two parts, covering production and audiences. It reproduces little from the completed questionnaires: this submission from a fifteen-year-old machine-fitter is an exception. The favourite films mentioned appear to be, in order: unknown, Um fremde Schuld – Eine Episode aus dem Leben (Germany 1912), Die keusche Susanna (Germany 1911 – a one-reel synchronised sound film of the Jean Gilbert operetta, not a four-part film), and unknown, but presumably derived from the 1912 operetta Die moderne Eva by Victor Holländer and Jean Gilbert.

Links: Complete German text
English translation of Audiences section

Sculpting in Time

Source: Andrei Tarkovsky, Sculpting in Time: Reflections on the Cinema (Austin: University of Texas Press, 1989), p. 63.

Text: Why do people go to the cinema? What takes them into a darkened room where, for two hours, they watch the play of shadows on a sheet? The search for entertainment? The need for a kind of drug? All over the world there are, indeed, entertainment firms and organizations which exploit cinema and television and spectacles of many other kinds. Our starting point, however, should not be there, but in the essential principles of cinema, which have to do with the human need to master and know the world. I think that what a person normally goes to the cinema for is time: for time lost or spent or not yet had. He goes there for living experience; for cinema, like no other art, widens, enhances and concentrates a person’s experience — and not only enhances it but makes it longer, significantly longer. That is the power of cinema: ‘stars’, story-lines and entertainment have nothing to do with it.

Comment: Andrei Tarkovsky (1932-1986) was a Soviet/Russian filmmaker, director of Solaris, Stalker and Andrei Rublev. This much-quoted passage comes from his book Sculpting in Time which sets down his thoughts on making films.

This City has over 500 Moving Picture Shows; Do YOU Know WHY?

someofthethings

Illustration that accompanies the original article

Source: Charles Darnton, ‘This City has over 500 Moving Picture Shows: Do YOU Know WHY?’ The Evening World [New York], 16 January 1909, p. 9

Text: “I like to see a story.”

A long tramp bad led to a short answer. And the woman with a shawl about her head and a wide-eyed child clutching her hand was probably right about the appeal of the moving picture.

How wide this appeal has become may be judged from the fact that there are more than 500 moving picture shows in New York. From one end of the town to the other the “manager,” with little more than a lantern to his name, is holding the screen up to nature and occasionally turning a trick that goes nature one better. Although vaudeville audiences take the moving picture as their cue to move toward home, true lovers of art in action take all they can get for five or ten cents and then come back for more next day.

They like to see a story.

That’s the explanation – thanks to the woman with a shawl over her head. They feed upon mechanical fiction. They read as they look. Sensational melodrama, with the villain doing his worst in a plug hat, is an old story to them. They know it by heart. And so, theatres in which virtue used to take a back seat until the last act have felt the power of moving pictures. Only one remains to tell the blood-and-thunder tale in all Manhattan and it was obliged to get down to “workingmen’s prices” before it could compete with its noiseless rivals. From the start the moving picture show had a double advantage – lower prices and a daily change of bill. Then it went further and produced “talking pictures,” but in most cases this feature has been done away with audiences preferring to take their plays in peace and not be disturbed by the man behind the megaphone. What they want is action. Their attitude goes to show that it is always well to leave something to the imagination. They like to see a story from their own point of view.

In New York nearly every neighborhood has its “show,” and the craze has spread throughout the country until no town is too small to do the moving picture honor. Here, according to the word of a Sixth avenue showman, “picture fiends,” who keep a record of what they have seen and protest against “repeaters,” are an outgrowth of the craze. Their criticism of the Sunday exhibitions at which only educational pictures may be shown, in accordance with the stupid law, is often expressed in the simple term “Rotten!” They insist upon getting action for their money. The pictures must get “a move on” to win success. Patrons of the picture-drama want to see a story with plenty of action in it. From the Bowery to the Bronx tastes and pictures are much the same.

Bowery Wants Bank Robberies

But hero and there of course individual taste asserts itself. The proprietor of a little hall on the Bowery confessed that while his clientele showed a due appreciation of comedy and tragedy they had from time to time expressed a deep yearning for bank robberies. Unfortunately safe-cracking is not included in the picture-maker’s repertoire, and so the regretful “manager” has not been able to supply the demand for that particular form of art. However his audience made the best of things on a recent afternoon and seemed rather pleased with “A Corsican Revenge.”

The Corsican who caused all the trouble by killing a fellow fisherman and then got knifed by his victim’s wife, a husky lady with a fine stroke, looked like Caruso in “Cavalleria Rusticana.” According to the hospitable custom of the country, she was obliged to entertain her husband’s slayer when he sought refuge in her home. But once she got him outside she made short work of him. The lively little tragedy was worked out with neatness and dispatch. Five or six Chinamen who could qualify as Broadway first-nighters without putting on boiled shirts watched “A Corsican Revenge” without the slightest change of expression. In fact, the audience made no sign until two energetic gentlemen were flashed upon the scene and began kicking each other in the stomach. This light comedy was received with roars of laughter. The drummer emphasized each kick with a thump and the “professor” came down hard on the piano. “Comedy” won the occasions.

A placard on the wall warned the visitor to “Beware of Pickpockets.” Another made this polite request: Gentlemen Will Please Refrain from using Profane Language. The gentlemen did.

Accordion Breathes Hard.

In front of another temple of art across the street was the sign: “Positively No Free List During This Engagement.” You had to have a nickel to get inside. Down in front sat a Bowery artist with an accordion that was drawing its breath with great difficulty. During the overture he addressed facetious remarks to the audience.

“Hey, there!” yelled one of the crowd. “Cut out that comedy and give us some music.”

“Anyt’ing doin’?” inquired the performer, holding out his hat. “Come on, now,” he urged, ” trow in a little sumt’in fer de dear ones wot are dead and gone.”

“Ferget it!” yelled the unsympathetic mob.

“The Gallant Guardsman” presently drew attention from the accordion artist. At the first appearance of a Spanish soldier on the screen the accordion began wheezing “Die Wacht am Rhein.” When the guardsman rescued a dancing girl from the embraces of a low-browed citizen the tune changed to “Marching Through Georgia.” A dash of “Trovatore” cheered the guardsman on his way. The low-browed citizen waited behind a wall and killed the first soldier that came along. But he got the wrong man and the hero was about to be shot when the barefooted dancing girl ran to the rescue and explained the situation in a few hand-made gestures.

The audience followed the story with intense interest, and only the accordion was heard until a picture showing a young man who was carried off in a wardrobe appealed to the Bowery sense of humor. The hero of this adventure found himself in the bedroom of a loving couple who finally accepted his explanation and then had him sit down to supper with them.

French but Chaste.

All of the pictures seen on the lower east and west sides were French but chaste. Nothing more shocking than a murder occurred in any of them.

At a place in Grand street “The Peasant’s Love” was the chief feature of the bill. All went well until the peasant’s sweetheart promised to meet a newly arrived sailor “down by the pond.” His note to her was revealed on the screen. But the jealous peasant got to the pond first and when the girl came along he sneaked up behind her and threw her into the pond. The inevitable gendarmes first arrested the sailor, of course, but after a long chase they nabbed the guilty peasant.

Nearly all of the pictures showed gendarmes in pursuit of somebody. The principal figure was usually obliged to “run for it,” and suspense was kept up until the capture of the fugitive. The “story” was kept on the jump.

In “The Magic Boots” a happy individual was seen eluding his pursuers by walking on water, telegraph wires – wherever his fancy led him. His wonderful boots defied the French and all other laws. But down in Grand street it was the serious pictures that gripped the spectators.

“Dremma,” answered one manager when asked what appealed to his patrons most of all. And a woman whom he described as one of his best customers said: “I like to see a story. The funny pictures – they are funny, yes, but you don’t remember them. I like to remember what I see. You don’t forget a story – it goes home with you.”

Take Them Seriously.

This serious interest in story-pictures was apparent in other halls along Grand street. But a desire to be cheerful under all circumstances was suggested by this announcement over the door of one place: “The Bride of Lammermoor – A Tragedy of Bonnie Scotland.”

In a Mulberry street “theatre,” conducted under Italian auspices, the pictures were similar to those in Grand street. A coal stove filled the place with gas but no one seemed to notice it. Another Italian place in West Houston street sported this sign: “Caruso Moving Pictures.” But Caruso wasn’t among those present on the screen. The name, apparently, was merely a delicate tribute to the Metropolitan’s sobbing tenor.

Bessie Wynn’s name was prominently displayed in front of an imposing theatre in Fourteenth street. But Bessie was there only in voice and picture. You could recognize her picture but her voice had to be taken for granted. When they canned Bessie’s voice they evidently forgot to screw down the lid, and so it had soured and curdled and lost its flavor.

“The Wild Horse” filled up on oats at the Manhattan Theatre and developed from a weak skinny nag into a fat and fearful animal that kicked everything to pieces. It was the “big laugh.”

Harlem Likes to Laugh.

But here as elsewhere serious pictures with now and then a shooting or stabbing incident for excitement outnumbered the comic subjects. Harlem showed the greatest fondness for funny pictures. The Bronx appeared to be more serious minded.

Some of the places open their doors as early as 9 in the morning and keep going until after 11 at night. The shows are continuous and so are the privileges that go with a ticket. Only the pictures are compelled to move.

Comment: Among the films described are Âmes corses [The Corsican’s Revenge] (France 1908 p.c. Eclair) and Le galant garde français [The Gallant Guardsman] (France 1908 p.c. Pathé Frères). Bessie Wynn was an American singer and stage comedienne. The mention of ‘talking pictures’ presumably refers to a short vogue in a few theatres for having actors speak behind the screen rather than synchronised sound films (i.e. films, usually of singers, synchronised to a gramophone recording).

Links: Available online at Chronicling America

The Cinema

Source: The Cinema: Its Present Position and Future Possibilities (London: Williams and Norgate, 1917), pp. 201-203

Text: Twelfth Day. Monday, March 26, 1917. The Bishop of Birmingham in the chair.

MINUTES OF EVIDENCE
Two Schoolboys. Examined.

1. The Chairman. What are your names, where do you come from, what are your ages, and what standards are you in? ______ and _____, _______, _________; ages thirteen and eleven, and in Standards VI and VII.
2. How often do you go to the cinema shows? — About once a week.
3. And what price seats do you go in? — Fourpence or twopence.
4. And you? — I always go into the fourpenny.
5. And your parents give you the money to go with? — Yes.
6. And they like you to go? — Yes.
7. About what time in the day do you go to the performances? — On Saturday afternoon.
8. And you? — On Friday after school.
9. And what time does that performance begin? — Five o’clock.
10. And your performance on Saturday? — About a quarter to three.
11. And it lasts about two hours? — Yes.
12. What is the picture theatre you principally go to? — The Grand Hall.
13. And you? — I go to the Tower Cinema.
14. Have you any particular fancy for any particular kind of picture? — Well, I like war pictures and I like geography pictures.
15. When you say geography, will you explain exactly what you mean? — Like the different kind of things that come into England, and the exports.
16. You like to see things unshipped? — Yes.
17. And do you like the comic films? — Yes, sometimes, if they are not too silly.
18. Do you consider Charlie Chaplin too silly? — Sometimes.
19. What about the love stories? — I do not think much of those.
20. Do you like the films where the people are stealing things? — Yes.
21. And where the clever detectives discovers them? — Yes.
22. Have you ever thought it would be a fine idea to copy these people and steal these things? — No.
23. Has it ever made you think what a fine sort of life it is to go round and break into people’s houses? — No.
24. And what are your favourite films? — (Second boy) I rather like tragedy.
25. What do you mean by that? — A play where sorts of deaths come in.
26. Where somebody kills somebody else? — Yes.
27. Seeing a bad man trying to kill a good fellow, you never want to go and kill the best boy in the school? — No.
28. Now, why do you specially like that film? Is it because it is adventure? — Well, it is; it rather makes you — like, jumpy.
29. It excites you? — Yes.
30. Does that excitement last with you after you leave the theatre; do you feel nervous? — I feel rather nervous when I get home and when I go up and down stairs in the dark.
31. Do you feel nervous next morning when you go to school? — No, I have never felt any effects in the daytime, but I do in the night.
32. But you still like it? — Yes.
33. What else do you like besides? — Robberies are all right.
34. And you like to see how a fellow cleverly cuts things with a glass and gets into a window and over walls? — Yes, but a man has to be pretty good and have a good bit of sense to do all these things.
35. And you really think there is something rather clever about it? — Yes.
36. Have you ever met any boys who are? — There are one or two ruffians who sometimes go for other peoples’ things when they ought not to go.
37. And have they sometimes told you that the pictures made them anxious to go ? — I do not believe the pictures do, but they read some of these penny books.
38. Now do you like the comic things? — No, I do not like them.
39. Do you like the love stories? — Well, they are a bit trying sometimes.
40. Do you know those pictures which show you birds growing up and flowers coming out? — Yes, I like them all right.
41. Would you like the whole entertainment of two hours to be composed of that kind of film? — Well, they are not so bad, but sometimes they are a bit trying.
42. If an entertainment lasted two hours, would you object to half an hour of that? — No.
43. Do you find that seeing these things teaches you something? — Yes.
44. MR. T.P. O’CONNOR. Do you find that films assist you with your geography? — Yes.
45. If you saw a picture of Russia, say, would that make you study up your geography more about that country? — Yes.
46. PROFESSOR H. GOLLANCZ. Have you ever had any headaches on the same evening? — No.
47. Have you? — My eyes seem to be affected.
48. Did you notice any flickering? — Yes, during the performance.
49. Have you noticed any rough behaviour to some of the girls? — No.
50. MR. NEWBOULD. Is there a special attendant to look after the children when you go in? — Yes.
51. MR. KING. Have you ever felt sleepy? — Yes.
52. When do you feel that? — When there is a dry picture and you don’t care about looking at it.
53. MR. GRAVES. Would you like cinema lessons to be given in your schools the same as the magic lantern? — Yes, that would not be bad.
54. MONSIGNOR BROWN. Supposing a geography film lasted for half an hour, how do you think the children would take it? — They would not like it.
55. Are the children crowded in at the cinemas? — Not in all the places, but there was one place I went to where they were crowded together and there were no divisions or arms to the seats.
56. REV. CAREY BONNER. Have you seen any rough play going on? — There has always been decent behaviour, unless some
ruffians get in.
57. THE CHAIRMAN. Do you see these films better if the hall is lighted better? — No, the darker the place the better you can see the pictures.

Comment: The Cinema: Its Present Position and Future Possibilities (1917) is a report and summary of evidence taken by the Cinema Commission Inquiry, instituted by the National Council of Public Morals. It includes several passages taken from interviews with children where commission members asked them questions about their cinema-going habits. The Grand Hall was in Camberwell New Road; the Tower Cinema was in Rye Lane, Peckham. T.P. O’Connor was an MP and president of the British Board of Film Censors.

Yesterday’s Sunshine

Source: Verne Morgan, Yesterday’s Sunshine: Reminiscences of an Edwardian Childhood (Folkestone: Bailey Brothers and Swinfen, 1974), pp. 122-126

Text: The Moving Pictures, as we called them, first came to Bromley when I was about seven. They made their début at the Central Hall, and the performances took place on Friday nights. There were two houses, one at five o’clock for the children and one at seven for the grown-ups. The programmes lasted approximately one hour, and consisted of a succession of short films. Indeed some of them would last no longer than three or four minutes and there would be an appreciable wait in between while the man in the box got busy threading the next reel.

The Central Hall was a vast place with a huge gallery encircling it. It was used mostly for political meetings and the like, and quite often a band concert would be held there too. But it also had a pronounced ecclesiastical leaning and the man who owned it belonged in some way to the church and was avidly religious. He was an elderly man and wore pince-nez spectacles to which were attached a long black cord. He was a man of extremely good intentions and loved to stand upon the platform making long speeches spouting about them. Unfortunately, he had the most dreadful impediment and it was quite impossible to understand a word he said. But I well remember the enthusiastic claps he got when he eventually sat down, not because we had appreciated what he said so much as the fact that he had at last finished. The film programme could then begin.

The operating box was a temporary affair, and was perched up at the rear of the gallery. I used to get a seat as close to it as possible so that I could see how it was all done. The lighting was effected by a stick of black carbon, about the size of a piece of chalk, which lit up the small box with a brilliant blueish-white light and had a blinding effect if you looked right at it. Occasionally it would burn low and the operator would push it up a bit; this would be reflected by the density of light on the screen. The screen itself was also of a temporary nature, it was in fact little more than a large white sheet weighted at the bottom to keep it taut. Any movement close to it would cause it to wobble, and the picture would go a little peculiar. We were not critical of such minor details. The very fact that the picture moved was enough to satisfy us.

As each small reel was finished the operator would place it outside for re-winding, his box being of limited dimensions. On account of this I was able to study the technique as to how the pictures appeared to move. It was so simple I could hardly believe it. I told my Brother about it; I told my Mother about it; I told lots of people about it. But no one believed me. So, to prove myself right, I set about editing a film on my own account. I drew a succession of pictures in pencil on the bottom of a hymn book in church. Each one was just that little bit different, so that when the pages were flicked over the overall picture appeared to move. This technique, in ‘flicker’ form, has, of course, been used in many ways since then, but at the time it was entirely my own idea, and I was middling proud of it. I can’t say that anybody was particularly impressed, but at the time it thrilled me beyond description. In due course I pictorialised all the hymn books I could lay my hands on, during the sermon and other breaks in the church service. They consisted mostly of football matches with someone scoring a goal. Or it might be a boxing match with someone getting knocked out. Or an exciting race with a hectically close finish. Anything that inspired my sporting instincts was in course of time recorded in the hymn books of St. Luke’s Church, Bromley. I have often wondered since what the effect must have been on the boy who eventually took my seat in the choir pew when he found what he had inherited. I can only hope that he had as much enjoyment out of watching animated pictures as I had got out of drawing them.

The Central Hall was situated close to the top of Bromley Hill, nearly three miles from where we lived. It was a long walk for small legs, and there was no public transport at that time. Yet, whatever the weather, we never missed. Every Friday, shortly after school hours, a swarm of happy-faced youngsters were to be seen all heading in the same direction. The Central Hall had become the centre of a new culture. But, as yet, only the school kids had caught on to it.

Then quite suddenly, the Grand Theatre in Bromley High Street, which up till then had housed nothing more spectacular than stage dramas of the “Maria Marten” and “Sweeney Todd” kind, put up the shutters and announced that in future Moving Pictures would take over. They would be put on once nightly with a full programme of films. A new firm moved in calling itself Jury’s. The old Grand was given a face-lift and transformed into a picture house.

This was revolutionary indeed.

The grown-ups were sceptical. But the programmes were of a higher standard than those at the Central Hall, and would sometimes have a two-reeler as the star attraction. The films began to take on a more realistic angle, with interesting stories, love scenes, cowboys and Indians, exciting battles and lots of gooey pathos.

People began to go.

When they announced a showing of the famous story “Quo Vadis” in seven reels, all Bromley turned out to see it. Even my father condescended, and grumbled volubly because he had to “line up” to get it (the word “queue” had not yet come into circulation).

It was the beginning of a new era. Very soon a place was built in the High Street, calling itself a cinema. Moving pictures were firmly on the map, and shortly to be called films. We watched with astonishment as the new building reached completion and gave itself the high-flown title of “The Palaise [sic] de luxe”.

Most of us pronounced it as it was spelt, “The Palace de lux”, but my cousin Daisy, who was seventeen and having French lessons twice a week, pronounced it the “Palyay dee Loo”. And she twisted her mouth into all sorts of shapes when she said it.

That being as it may, the Palaise de Luxe put on programmes that pulled in the crowds from far and near, and it wasn’t long before they engaged a pianist to play the piano while the films were in progress. I remember him well. A portly gentleman who hitherto had earned a precarious living playing in local pubs. He soon got into his stride and began to adapt his choice of music to the particular film that was being shown. If it was a comedy he would play something like “The Irish Washerwoman”; if it was something sad, he would rattle off a popular number of the day like, “If your heart should ache awhile never mind”, and if it was a military scene, he would strike up a well-known march. The classic example came when a religious film was presented and we saw Christ walking on the water. He immediately struck up a few bards of “A life on the ocean wave”.

Later on, all cinemas worthy of the name included a small orchestra to accompany the films, and in due course, a complete score of suitable music would be sent with the main feature film so as to give the right effect at the right moment.

The Palaise de Luxe was indeed a palace as far as we were concerned. We sat in plush tip-up seats and there were two programmes a night. Further, you could walk in any old time and leave when you felt like it. Which meant, of course, that you could, if you so desired, be in at the start and watch the programme twice through (which many of us did and suffered a tanning for getting home late). It was warm and cosy, and there was a small upper circle for those who didn’t wish to mix!

The projector was discreetly hidden away behind the back wall up in the circle, and no longer could you see the man turning the handle. We became conscious for the first time of the strong beam of light that extended from the operating box to the screen. It was all so fascinating and mysterious. The screen, too, was no longer a piece of white material hanging from the ceiling, it was built into the wall, or so it appeared, and it was solid, so that no amount of movement could make it wobble.

It quickly became the custom to visit the cinema once a week. It was the “in” thing, or as we said in those days, it was “all the rage”.

We learnt to discriminate. My Brother and I became infatuated with a funny little man who was just that bit different from the others. His tomfoolery had a “soul” we decided, and whereas we smiled and tittered at the others comics, we roared our heads off with laughter whenever this one came on the screen. We went to a great deal of trouble to find out who he was, for names were not very often given in the early days.

“He’s called Charlie Chaplin”, the manager of the cinema told us, a little surprised no doubt that one so young could be all that interested.

Comment: Verne Morgan lived in Kent, and became a writer of pantomimes and theatre sketches. Palais de Luxe cinemas were a chain, run by Electric Theatres (1908) Ltd. Jury’s Imperial Pictures was a producer and distributor, must did not manage cinemas. The period described is the early to mid-1910s: the Italian film Quo Vadis was made in 1913 and Chaplin’s first films were released in 1914. The mention of a piano player being introduced suggests that the earlier screenings had been watched without musical accompaniment.

Yesterday's Sunshine

Source: Verne Morgan, Yesterday’s Sunshine: Reminiscences of an Edwardian Childhood (Folkestone: Bailey Brothers and Swinfen, 1974), pp. 122-126

Text: The Moving Pictures, as we called them, first came to Bromley when I was about seven. They made their début at the Central Hall, and the performances took place on Friday nights. There were two houses, one at five o’clock for the children and one at seven for the grown-ups. The programmes lasted approximately one hour, and consisted of a succession of short films. Indeed some of them would last no longer than three or four minutes and there would be an appreciable wait in between while the man in the box got busy threading the next reel.

The Central Hall was a vast place with a huge gallery encircling it. It was used mostly for political meetings and the like, and quite often a band concert would be held there too. But it also had a pronounced ecclesiastical leaning and the man who owned it belonged in some way to the church and was avidly religious. He was an elderly man and wore pince-nez spectacles to which were attached a long black cord. He was a man of extremely good intentions and loved to stand upon the platform making long speeches spouting about them. Unfortunately, he had the most dreadful impediment and it was quite impossible to understand a word he said. But I well remember the enthusiastic claps he got when he eventually sat down, not because we had appreciated what he said so much as the fact that he had at last finished. The film programme could then begin.

The operating box was a temporary affair, and was perched up at the rear of the gallery. I used to get a seat as close to it as possible so that I could see how it was all done. The lighting was effected by a stick of black carbon, about the size of a piece of chalk, which lit up the small box with a brilliant blueish-white light and had a blinding effect if you looked right at it. Occasionally it would burn low and the operator would push it up a bit; this would be reflected by the density of light on the screen. The screen itself was also of a temporary nature, it was in fact little more than a large white sheet weighted at the bottom to keep it taut. Any movement close to it would cause it to wobble, and the picture would go a little peculiar. We were not critical of such minor details. The very fact that the picture moved was enough to satisfy us.

As each small reel was finished the operator would place it outside for re-winding, his box being of limited dimensions. On account of this I was able to study the technique as to how the pictures appeared to move. It was so simple I could hardly believe it. I told my Brother about it; I told my Mother about it; I told lots of people about it. But no one believed me. So, to prove myself right, I set about editing a film on my own account. I drew a succession of pictures in pencil on the bottom of a hymn book in church. Each one was just that little bit different, so that when the pages were flicked over the overall picture appeared to move. This technique, in ‘flicker’ form, has, of course, been used in many ways since then, but at the time it was entirely my own idea, and I was middling proud of it. I can’t say that anybody was particularly impressed, but at the time it thrilled me beyond description. In due course I pictorialised all the hymn books I could lay my hands on, during the sermon and other breaks in the church service. They consisted mostly of football matches with someone scoring a goal. Or it might be a boxing match with someone getting knocked out. Or an exciting race with a hectically close finish. Anything that inspired my sporting instincts was in course of time recorded in the hymn books of St. Luke’s Church, Bromley. I have often wondered since what the effect must have been on the boy who eventually took my seat in the choir pew when he found what he had inherited. I can only hope that he had as much enjoyment out of watching animated pictures as I had got out of drawing them.

The Central Hall was situated close to the top of Bromley Hill, nearly three miles from where we lived. It was a long walk for small legs, and there was no public transport at that time. Yet, whatever the weather, we never missed. Every Friday, shortly after school hours, a swarm of happy-faced youngsters were to be seen all heading in the same direction. The Central Hall had become the centre of a new culture. But, as yet, only the school kids had caught on to it.

Then quite suddenly, the Grand Theatre in Bromley High Street, which up till then had housed nothing more spectacular than stage dramas of the “Maria Marten” and “Sweeney Todd” kind, put up the shutters and announced that in future Moving Pictures would take over. They would be put on once nightly with a full programme of films. A new firm moved in calling itself Jury’s. The old Grand was given a face-lift and transformed into a picture house.

This was revolutionary indeed.

The grown-ups were sceptical. But the programmes were of a higher standard than those at the Central Hall, and would sometimes have a two-reeler as the star attraction. The films began to take on a more realistic angle, with interesting stories, love scenes, cowboys and Indians, exciting battles and lots of gooey pathos.

People began to go.

When they announced a showing of the famous story “Quo Vadis” in seven reels, all Bromley turned out to see it. Even my father condescended, and grumbled volubly because he had to “line up” to get it (the word “queue” had not yet come into circulation).

It was the beginning of a new era. Very soon a place was built in the High Street, calling itself a cinema. Moving pictures were firmly on the map, and shortly to be called films. We watched with astonishment as the new building reached completion and gave itself the high-flown title of “The Palaise [sic] de luxe”.

Most of us pronounced it as it was spelt, “The Palace de lux”, but my cousin Daisy, who was seventeen and having French lessons twice a week, pronounced it the “Palyay dee Loo”. And she twisted her mouth into all sorts of shapes when she said it.

That being as it may, the Palaise de Luxe put on programmes that pulled in the crowds from far and near, and it wasn’t long before they engaged a pianist to play the piano while the films were in progress. I remember him well. A portly gentleman who hitherto had earned a precarious living playing in local pubs. He soon got into his stride and began to adapt his choice of music to the particular film that was being shown. If it was a comedy he would play something like “The Irish Washerwoman”; if it was something sad, he would rattle off a popular number of the day like, “If your heart should ache awhile never mind”, and if it was a military scene, he would strike up a well-known march. The classic example came when a religious film was presented and we saw Christ walking on the water. He immediately struck up a few bards of “A life on the ocean wave”.

Later on, all cinemas worthy of the name included a small orchestra to accompany the films, and in due course, a complete score of suitable music would be sent with the main feature film so as to give the right effect at the right moment.

The Palaise de Luxe was indeed a palace as far as we were concerned. We sat in plush tip-up seats and there were two programmes a night. Further, you could walk in any old time and leave when you felt like it. Which meant, of course, that you could, if you so desired, be in at the start and watch the programme twice through (which many of us did and suffered a tanning for getting home late). It was warm and cosy, and there was a small upper circle for those who didn’t wish to mix!

The projector was discreetly hidden away behind the back wall up in the circle, and no longer could you see the man turning the handle. We became conscious for the first time of the strong beam of light that extended from the operating box to the screen. It was all so fascinating and mysterious. The screen, too, was no longer a piece of white material hanging from the ceiling, it was built into the wall, or so it appeared, and it was solid, so that no amount of movement could make it wobble.

It quickly became the custom to visit the cinema once a week. It was the “in” thing, or as we said in those days, it was “all the rage”.

We learnt to discriminate. My Brother and I became infatuated with a funny little man who was just that bit different from the others. His tomfoolery had a “soul” we decided, and whereas we smiled and tittered at the others comics, we roared our heads off with laughter whenever this one came on the screen. We went to a great deal of trouble to find out who he was, for names were not very often given in the early days.

“He’s called Charlie Chaplin”, the manager of the cinema told us, a little surprised no doubt that one so young could be all that interested.

Comment: Verne Morgan lived in Kent, and became a writer of pantomimes and theatre sketches. Palais de Luxe cinemas were a chain, run by Electric Theatres (1908) Ltd. Jury’s Imperial Pictures was a producer and distributor, but did not manage cinemas. The period described is the early to mid-1910s: the Italian film Quo Vadis was made in 1913 and Chaplin’s first films were released in 1914. The mention of a piano player being introduced suggests that the earlier screenings had been watched without musical accompaniment.

London Through Chinese Eyes

Source: Min-Ch’ien T. Z. Tyau, London Through Chinese Eyes; or, My Seven and a Half Years in London (London: The Swarthmore Press, 1920), pp. 142-143

Text: If the music halls are popular, the cinema shows are perhaps even more popular. Not only are the prices of admission exceedingly low, but the performance itself is continuous from eleven or twelve in the morning to eleven or twelve in the evening. In a theatre or music hall the hours for the performance are definitely fixed; here the exhibition goes on uninterruptedly for twelve hours. When the pictures are finished, the series will commence all over again. Therefore, one can drop in at any time and, for a matter of sixpence or a shilling, enjoy the pictures for two or three hours. Moreover, there is also here all the freedom and unconventionality of a music hall; so one can smoke through the performance or come however dressed.

As in the stage, so in the cinema world, each has its admirers and heroes. But in the popular mind the cinema profession is perhaps more romantic. Not only are the lives of a cinema actor and actress more strenuous and exciting but the tricks of the cinema photographer make their adventures look most realistic and sensational. When we see a man fall from the top of a cliff or being burned to death, we know that the tragedy is faked and that he will soon appear again, safe and sound, in another part of the film. But for the moment our senses run riot, and we watch the result with bated breath and palpitating hearts. We half believe and half disbelieve, and we cry and laugh like children. Can a romance ask for more response?

Comment: This travel guide to London by a Chinese writer describes a visit to a London cinema in 1917. Min-Ch’ien T. Z. Tyau was a student in London during the First World War, during which time he set up a Chinese newspaper. On returning to China he became a noted writer on law and politics.

The Child and the Cinematograph Show

Source: Canon H.D. Rawnsley, The Child and the Cinematograph Show and the Picture Post-Card Evil (reprinted from the Hibbert Journal, vol. xi. 1913), pp. 3-11

Text: It is not improbable that the cinematograph film has a good deal to answer for in this matter of the public demand for horror and sensation. On many of the hoardings near the cinematograph halls or pavilions, beneath the sensational programmes are written such words as “nerve-thrillers”, “eye-openers tonight”, and when we turn to these programmes we cannot help noticing that it is the horrible that draws. “Massacre; a terrible tragedy, 2000 feet”; “The Wheel of Destruction”; “The Motor Car Race: the car when going at prodigious speed overturns and buries its living occupants. Don’t miss this”. “Dante’s hell”, the Devil film, with a huge invitation beneath it, “Don’t miss this opportunity of seeing Satan – Satan and the Creator; Satan and the Saviour, 4000 feet in length”; all these are signs of a downgrade pandering to a sense of horror which is being fostered throughout the length and breadth of the land by the downgrade film.

I spoke to a boy, about twelve years old, who had attended a cinematograph show in a little country town a week or two ago, and he positively trembled as he reported what he had seen. He said, “I shall never go again. It was horrible”. I said, “What was horrible?” He said, “I saw a man cut his throat”.

As I write, a friend tells me that a week or two ago his neighbours, seeing pictures of Sarah Bernhardt advertised as the chief item in a cinematograph show, visited the hall with their little daughter. They found to their disgust the bulk of the entertainment was sensational horrors of such a character that in consequence they were obliged to sit up all night with the child, who constantly woke with screams and cries …

Nor is this sense of horror alone appealed to. Many of these films prove to be direct incentives to crime. Clever burglaries are exhibited before the eyes of mischievous boys, who at once have their attention called to the possibility of the “expert cracksman’s life” …

In the face of the claims of the cinematograph proprietors that the exhibitions are for the moral improvement and amusement of the masses, and in opposition to all the tall talk about the educational value of the film to which the trade from time to time treats us, we have only to reply, “Look at your posters and the items of horror or fierce excitement or degrading sensationalism which, in spite of Mr Redford and his censorship, are still being exhibited up and down the country, to the detriment and discouragement of the nobler feelings of gentleness and compassion!”

The worst of it all is, that neither the police nor the agents of the cinematograph firms who are sent out as exhibitors, are sufficiently educated to know what is horrible and what is not. Thus, for example, when the mayor was appealed to in a town where the most terrible exhibition of the horrors of hell and the tortures of the damned were being visibly enacted as illustrations in gross caricature of Dante’s Inferno, he in turn appealed to the police to visit the cinematograph hall and report. The officer who was well up in the legal aspect of the case and was probably on the look-out for a criminally indecent film as a thing to be objected to, reported to the mayor that he could see nothing objectionable in this horrible Hell film, and therefore had not thought it necessary to speak to the exhibitor …

It is not only the sensational, cruel, or crime film that is sowing seeds of corruption among the people. The film manufacturers have invaded the most holy mysteries of our religious faith. There can be no question that in suitable surroundings, and with specially reverent treatment, pictures from the life of our Lord may be impressive and educational, but the idea of exploiting the life of our Lord as a commercial speculation, and the getting of a troupe of actors to go out to Palestine and pose in situ as His disciples, and as impersonators of the scenes described in the Gospels, is in itself abhorrent; and the quickness of motion needed by the film takes away reverence and imparts a sense of what is artificial, and sometimes almost comic …

It is not only the health of the religious and moral sense and spiritual understanding of the child which needs safeguarding. The time has come when the educationists of the country must realise that it is no use spending millions of money upon elementary education if children beneath school age are allowed to attend a cinematograph show till eleven o’clock at night, and then go home so overwrought and excited by the scenes they had witnessed that sleep is impossible.

I say overwrought advisedly, for it was reported in the press a short time ago that a child going home from a cinematograph hall pleaded piteously with a policeman to protect him from those two men with long beards that were following him. The two men with long beards were two ruffians that he had seen, and actually supposed to be living beings, in a cinematograph film that night …

… A census was taken on a certain Saturday in November last, in Liverpool, with the result that it was proved that there were 13,332 children below the age of fourteen present at matinees held in twenty-seven halls in that city, which appeared to cater especially for children so far as the price of entrance was concerned. The children’s ages … ranged from four or five up to thirteen, and they were viewing the ordinary films shown at the other performances during the rest of the week. Parts of the programme were composed of pictures of a sensational character, some showing crimes, others serious accidents, while not a few were suggestive of immorality.

Comment: Canon Hardwicke Drummond Rawnsley (1851-1920) was an outspoken critic of the cinema, who wrote and lectured widely on its supposed evil effects on children. The Dante film referred to is the Italian production L’inferno (1911). The troupe of actors going to Palestine is a reference to the American film company Kalem’s production of From the Manger to the Cross, made in 1912. George A. Redford was the first president of the British Board of Film Censors.

Middletown

Source: Robert S. Lynd and Helen Merrell Lynd, Middletown: A Study in Modern American Culture (Orlando: Harcourt, Crace & Co., 1929), pp. 263-269

Text: Like the automobile, the motion picture is more to Middletown than simply a new way of doing an old thing; it has added new dimensions to the city’s leisure. To be sure, the spectacle-watching habit was strong upon Middletown in the nineties. Whenever they had a chance people turned out to a “show,” but chances were relatively fewer. Fourteen times during January, 1890, for instance, the Opera House was opened for performances ranging from Uncle Tom’s Cabin to The Black Crook, before the paper announced that “there will not be any more attractions at the Opera House for nearly two weeks.” In July there were no “attractions”; a half dozen were scattered through August and September; there were twelve in October.[17]

Today nine motion picture theaters operate from 1 to 11 P.M. seven days a week summer and winter; four of the nine give three different programs a week, the other five having two a week; thus twenty-two different programs with a total of over 300 performances are available to Middletown every week in the year. In addition, during January, 1923, there were three plays in Middletown and four motion pictures in other places than the regular, theaters, in July three plays and one additional movie, in October two plays and one movie.

About two and three-fourths times the city’s entire population attended the nine motion picture theaters during the month of July, 1923, the “valley” month of the year, and four and one-half times the total population in the “peak” month of December.[18] Of 395 boys and 457 girls in the three upper years of the high school who stated how many times they had attended the movies in “the last seven days,” a characteristic week in mid-November, 30 per cent, of the boys and 39 per cent of the girls had not attended, 31 and 29 per cent, respectively had been only once, 22 and 21 per cent, respectively two times, 10 and 7 per cent, three times, and 7 and 4 per cent, four or more times. According to the housewives interviewed regarding the custom in their own families, in three of the forty business class families interviewed and in thirty-eight of the 122 working class families no member “goes at all” to the movies.[19] One family in ten in each group goes as an entire family once a week or oftener; the two parents go together without their children once a week or oftener in four business class families (one in ten), and in two working class families (one in sixty); in fifteen business class families and in thirty-eight working class families the children were said by their mothers to go without their parents one or more times weekly.

In short, the frequency of movie attendance of high school boys and girls is about equal, business class families tend to go more often than do working class families, and children of both groups attend more often without their parents than do all the individuals or other combinations of family members put together. The decentralizing tendency of the movies upon the family, suggested by this last, is further indicated by the fact that only 21 per cent, of 337 boys and 33 per cent of 423 girls in the three upper years of the high school go to the movies more often with their parents than without them. On the other hand, the comment is frequently heard in Middletown that movies have cut into lodge attendance, and it is probable that time formerly spent in lodges, saloons, and unions is now being spent in part at the movies, at least occasionally with other members of the family. [20] Like the automobile and radio, the movies, by breaking up leisure time into an individual, family, or small group affair, represent a counter movement to the trend toward organization so marked in clubs and other leisure-time pursuits.

How is life being quickened by the movies for the youngsters who bulk so large in the audiences, for the punch press operator at the end of his working day, for the wife who goes to a “picture” every week or so “while he stays home with the children,” for those business class families who habitually attend?

“Go to a motion picture … and let yourself go,” Middletown reads in a Saturday Evening Post advertisement. “Before you know it you are living the story laughing, loving, hating, struggling, winning! All the adventure, all the romance, all the excitement you lack in your daily life are in Pictures. They take you completely out of yourself into a wonderful new world … Out of the cage of everyday existence! If only for an afternoon or an evening escape!”

The program of the five cheaper houses is usually a “Wild West” feature, and a comedy; of the four better houses, one feature film, usually a “society” film but frequently Wild West or comedy, one short comedy, or if the feature is a comedy, an educational film (e.g., Laying an Ocean Cable or Making a Telephone), and a news film. In general, people do not go to the movies to be instructed; the Yale Press series of historical films, as noted earlier, were a flat failure and the local exhibitor discontinued them after the second picture. As in the case of the books it reads, comedy, heart interest, and adventure compose the great bulk of what Middletown enjoys in the movies. Its heroes, according to the manager of the leading theater, are, in the order named, Harold Lloyd, comedian; Gloria Swanson, heroine in modern society films; Thomas Meighan, hero in modern society films; Colleen Moore, ingenue; Douglas Fairbanks, comedian and adventurer; Mary Pickford, ingenue; and Norma Talmadge, heroine in modern society films. Harold Lloyd comedies draw the largest crowds. “Middletown is amusement hungry,” says the opening sentence in a local editorial; at the comedies Middletown lives for an hour in a happy sophisticated make-believe world that leaves it, according to the advertisement of one film, “happily convinced that Life is very well worth living.”

Next largest are the crowds which come to see the sensational society films. The kind of vicarious living brought to Middletown by these films may be inferred from such titles as: “Alimony – brilliant men, beautiful jazz babies, champagne baths, midnight revels, petting parties in the purple dawn, all ending in one terrific smashing climax that makes you gasp”; “Married FlirtsHusbands: Do you flirt? Does your wife always know where you are? Are you faithful to your vows? Wives: What’s your hubby doing? Do you know? Do you worry? Watch out for Married Flirts.” So fast do these flow across the silver screen that, e.g., at one time The Daring Years, Sinners in Silk, Women Who Give, and The Price She Paid were all running synchronously, and at another “Name the Man – a story of betrayed womanhood,” Rouged Lips, and The Queen of Sin. [21] While Western “action” films and a million-dollar spectacle like The Covered Wagon or The Hunchback of Notre Dame draw heavy houses, and while managers lament that there are too few of the popular comedy films, it is the film with burning “heart interest,” that packs Middletown’s motion picture houses week after week. Young Middletown enters eagerly into the vivid experience of Flaming Youth: “neckers, petters, white kisses, red kisses, pleasure-mad daughters, sensation-craving mothers, by an author who didn’t dare sign his name; the truth bold, naked, sensational” – so ran the press advertisement under the spell of the powerful conditioning medium of pictures presented with music and all possible heightening of the emotional content, and the added factor of sharing this experience with a “date” in a darkened room. Meanwhile, Down to the Sea in Ships, a costly spectacle of whaling adventure, failed at the leading theater “because,” the exhibitor explained, “the whale is really the hero in the film and there wasn’t enough ‘heart interest’ for the women,”

Over against these spectacles which Middletown watches today stand the pale “sensations” of the nineties, when Sappho was the apogee of daring at the Opera House: “The Telephone Girl – Hurricane hits, breezy dialogue, gorgeous stage setting, dazzling dancing, spirited repartee, superb music, opulent costumes.” Over the Garden Wall, Edith’s Burglar, East Lynne, La Belle Maria, or Women’s Revenge, The Convict’s Daughter, Joe, a Mountain Fairy, The Vagabond Heroine, Guilty Without Crime, The World Against Her (which the baker pronounced in his diary, “good, but too solemn”), Love Will Find a Way, Si. Plankard. These, it must be recalled, were the great days when Uncle Tom’s Cabin, with “fifty men, women, and children, a pack of genuine bloodhounds, grandest street parade ever given, and two bands,” packed the Opera House to capacity.

Actual changes of habits resulting from the week-after-week witnessing of these films can only be inferred. Young Middletown is finding discussion of problems of mating in this new agency that boasts in large illustrated advertisements, “Girls! You will learn how to handle ‘em!” and “Is it true that marriage kills love? If you want to know what love really means, its exquisite torture, its overwhelming raptures, see — .”

“Sheiks and their ‘shebas,’” according to the press account of the Sunday opening of one film,” … sat without a movement or a whisper through the presentation … It was a real exhibition of love-making and the youths and maidens of [Middletown] who thought that they knew something about the art found that they still had a great deal to learn.”

Some high school teachers are convinced that the movies are a powerful factor in bringing about the “early sophistication” of the young and the relaxing of social taboos. One workingclass mother frankly welcomes the movies as an aid in child-rearing, saying, “I send my daughter because a girl has to learn the ways of the world somehow and the movies are a good safe way.” The judge of the juvenile court lists the movies as one of the “big four” causes of local juvenile delinquency, [22] believing that the disregard of group mores by the young is definitely related to the witnessing week after week of fictitious behavior sequences that habitually link the taking of long chances and the happy ending. While the community attempts to safeguard its schools from commercially intent private hands, this powerful new educational instrument, which has taken Middletown unawares, remains in the hands of a group of men – AN ex-peanut-stand proprietor, an ex-bicycle racer and race promoter, and so on – Whose primary concern is making money.[23]

Middletown in 1890 was not hesitant in criticizing poor shows at the Opera House. The “morning after” reviews of 1890 bristle with frank adjectives: “Their version of the play is incomplete. Their scenery is limited to one drop. The women are ancient, the costumes dingy and old. Outside of a few specialties, the show was very ‘bum.’ When Sappho struck town in 1900, the press roasted it roundly, concluding, “[Middletown] has had enough of naughtiness of the stage … Manager W – will do well to fumigate his pretty playhouse before one of the dean, instructive, entertaining plays he has billed comes before the footlights.” The newspapers of today keep their hands off the movies, save for running free publicity stories and cuts furnished by the exhibitors who advertise. Save for some efforts among certain of the women’s clubs to “clean up the movies” and the opposition of the Ministerial Association to “Sunday movies,” Middletown appears content in the main to take the movies at their face value “a darned good show” and largely disregard their educational or habit-forming aspects.

Footnotes

17. Exact counts were made for only January, July, and October. There were less than 125 performances, including: matinees, for the entire year.

18. These figures are rough estimates based upon the following data: The total Federal amusement tax paid by Middletown theaters in July was $3002.04 and in December $4,781.47. The average tax paid per admission is about $0.0325, and the population in 1923 about 38,000. Attendance estimates secured in this way were raised by one-sixth to account for children under twelve who are tax-free. The proprietor of three representative houses said that he had seven admissions over twelve years to one aged twelve or less, and the proprietor of another house drawing many children has four over twelve to one aged twelve or less.

These attendance figures include, however, farmers and others from outlying districts.

19. The question was asked in terms of frequency of attendance “in an average month” and was checked in each case by attendance during the month just past.

Lack of money and young children needing care in the home are probably two factors influencing these families that do not attend at all; of the forty-one working class families in which all the children are twelve years or under, eighteen never go to the movies, while of the eighty-one working class families in which one or more of the children is twelve or older, only twenty reported that no member of the family ever attends.

“I haven’t been anywhere in two years,” said a working class wife of thirty-three, the mother of six children, the youngest twenty months. “I went to the movies once two years ago. I was over to see Mrs. — and she says, ‘Come on, let’s go to the movies.’ I didn’t believe her. She is always
ragging the men and I thought she was joking. ‘Come on,’ she says, ‘put your things on and we’ll see a show.’ I thought, well, if she wanted to rag the men, I’d help her, so I got up and put my things on. And, you know, she really meant it. She paid my carfare uptown and paid my way into the movies. I was never so surprised in my life. I haven’t been anywhere since.”

20. Cf . N. 10 above. The ex-proprietor of one of the largest saloons in the city said, “The movies killed the saloon. They cut our business in half overnight.”

21. It happens frequently that the title overplays the element of “sex adventure” in a picture. On the other hand, films less luridly advertised frequently portray more “raw situations.”

22. cf. Ch. XI.

Miriam Van Waters, referee of the juvenile court of Los Angeles and author of Youth in Conflict, says in a review of Cyril Burt’s The Young Delinquent: “The cinema is recognized for what it is, the main source of excitement and of moral education for city children. Burt finds that only mental defectives take the movies seriously enough Jo imitate the criminal exploits portrayed therein, and only a small proportion of thefts can be traced to stealing to gain money for admittance. In no such direct way does the moving picture commonly demoralize youth. It is in the subtle way of picturing the standards of adult life, action and emotion, cheapening, debasing, distorting adults until they appear in the eyes of the young people perpetually bathed in a moral atmosphere of intrigue, jealousy, wild emotionalism, and cheap sentimentality. Burt realizes that these exhibitions stimulate children prematurely.” (The Survey, April 15, 1926.)

23. One exhibitor in Middletown is a college-trained man interested in bringing “good films” to the city. He, like the others, however, is caught in fthe competitive game and matches his competitors’ sensational advertisements.

Comment: This is an extract (with its original footnotes) from a classic and still influential sociological study, set in the archetypal small American city – the actual city used by the Lynds was Muncie, Indiana, population 38,000. The study began in 1924 and was published in 1924, with a follow-up, Middletown in Transition, published in 1937.